Hi, I’m Kristen…

I work with mid-career women and first-time product leads who are ready to lead more boldly - without burning out or playing small. My coaching blends strategic clarity with personal growth: we’ll work on the systems you’re navigating, the stories you’re telling yourself, and the leadership you want to embody.

I’m not here to give you a checklist. I’m here to help you lead with conviction, clarity, and care.


What we’ll focus on

I coach people who are smart, capable, and already doing the work, but who are ready to move with more confidence, more visibility, and more intention.

I bring experience from scaling $700M product portfolios, leading cross-functional teams across 16 brands, and navigating big org changes (mergers, reorgs, transformation) all while building cultures that actually feel good to work in.


How we’ll work

Strategic, not just supportive
We’ll connect the dots between team dynamics, business goals, and leadership challenges. Whether you're managing up, setting a new direction, or figuring out how to lead through change, you’ll get clear frameworks, not just vague advice.

Ambiguity whisperer
If you’re “first in role,” stuck in an unclear org chart, or trying to build trust in a new leadership seat, I’ve been there. We’ll design clarity - for you, your team, and the people around you.

Direct, but deeply empathetic
I’ll ask the hard questions, and help you build the confidence to ask your own. My coaching is candid, kind, and rooted in real experience.

Focused on real outcomes
Get promoted. Lead better. Navigate change. Learn how to speak the language of executives without losing yourself. That’s the work we’ll do.

Human-centered, systems-aware
I’ve designed digital platforms, led accessibility and UX orgs, and built product cultures from scratch. I care about both the people and the process, and I’ll help you lead with both in mind.

NUTS & Bolts

This is a small, intentional coaching practice. I work with just a few clients at a time.

We might be a good fit if:

  • You’re a mid-career product or UX leader looking to grow into a bigger role

  • You’re “first in role” and trying to build structure while leading with empathy

  • You want a coach who sees the whole picture: org dynamics, design, product, ambition, and identity

  • You’re ready to work with someone who will be in your corner and push you to grow

Interested?

I offer free 20-minute intro calls.
If it feels like a fit, I offer flexible packages for 1:1 coaching over 1–3 months.

Get in touch

Why “And Also”?
Because our work isn’t about picking one thing or the other. You can be strategic and human. Clear and kind. Ambitious and grounded. It’s all part of it.